Many businesses see review sites such as Trip Advisor and Yelp as both a blessing and a curse. Such sites can be crucial in attracting new customers who see a stream of glowing reviews for a hotel or restaurant. On the other side of the coin, if your business isn’t so hot, a deluge of […]
If your thinking of writing fake reviews on Yelp to help your online reputation then think again. In fact if your thinking about writing any fake reviews good or bad anywhere, then you really need to have a word with yourself. Last week Yelp launched an new initiative to rid their platform of fake reviews […]